Strategy Built Together
From Scrolling to Glowing
Strategic Local SEO Filled Appointment Books for a Standout Tanning Destination
- • Researched hyperlocal keywords around "spray tan," "tanning beds," and "sunless tanning" within 5-mile radius of Utopia's location
- • Optimized service pages with location-specific schema markup and FAQ sections addressing seasonal demand spikes (pre-vacation, prom season)
- • Built localized backlink profile through partnerships with bridal boutiques, fitness studios, and lifestyle influencers to boost geographic authority
Visuals That Convert Browsers to Bookings
Shot high-quality lifestyle imagery of clients enjoying UV and sunless tanning services in a clean, inviting studio environment
- • Created before/after visual sequences for spray tan services with natural lighting to showcase realistic, streak-free results
- • Integrated conversion-focused elements: prominent call buttons, insurance verification prompts, and trust signals including doctor credentials and patient testimonials
- • Delivered versatile asset library—vertical reels for Instagram, hero banners for web, and Google Business Profile visuals—that reinforced brand warmth and professionalism
A Digital Oasis Designed for Action
Sina Advisory Group Crafted UtopiaTanningSpa.com as a Seamless Booking Engine That Sells the Glow
- • Designed mobile-optimized interface with mood-driven color palette (warm golds, soft neutrals) reflecting relaxation and radiance
- • Designed mobile-optimized interface with mood-driven color palette (warm golds, soft neutrals) reflecting relaxation and radiance
- • Implemented conversion architecture: prominent "Call Now" CTAs above the fold, membership pricing transparency, and trust elements including sanitation protocols and technician certifications